Content Marketer

As a Content Marketer at Spa Ceylon, you will play a crucial role in creating engaging and informative content that educates and inspires our audience. Your primary objective will be to develop a content strategy that aligns with our brand values, attracts our target audience, and establishes Spa Ceylon as a trusted authority in Ayurveda wellness.

Responsibilities:

1. Content Strategy Development:
- Collaborate with the marketing team to define and execute a comprehensive content strategy that aligns with the brand's goals and objectives.
- Conduct market research to understand the target audience, industry trends, and competitor activities.

2. Content Creation:
- Produce high-quality, informative, and engaging content across various channels, including blog posts, articles, social media, newsletters, and more.
- Develop content that highlights the benefits of Ayurveda, showcases our products, and provides valuable insights into holistic wellness.

3. Social Media Management:
- Manage and grow our social media presence by creating compelling content and engaging with our audience.
- Develop and execute social media campaigns to promote Ayurvedic principles, products, and events.

4. Collaboration and Outreach:
- Collaborate with internal teams, external influencers, and industry experts to create collaborative content and expand our reach.
- Build relationships with relevant publications and platforms to increase the visibility of Spa Ceylon.

6. Analytics and Reporting:
- Monitor content performance using analytics tools and provide regular reports on key metrics.
- Use data insights to refine and optimize content strategies for better results.

Qualifications:

- Bachelor's degree in Marketing, Communications, or a related field.
- Excellent written and verbal communication skills in English.
- Proficiency in using content management systems and social media platforms.
- Creative mindset with the ability to think strategically and execute innovative ideas.
- Strong research skills to ensure the accuracy of information
- Excellent time management skills and ability to work independently as well as in a team environment
- Attention to detail and ability to work on multiple projects simultaneously and meet deadlines
- Creativity and adaptability to changing requirements

If you are passionate about content creation, and if you thrive in a dynamic and collaborative environment, we invite you to join our team at Spa Ceylon.