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Email Marketing Specialist
Envoy Ortus (Pvt) Ltd
Colombo

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Email Marketing Specialist at Envoy Ortus (Pvt) Ltd

Applications are invited for all candidates to fill the Email Marketing Specialist Job Opening at Envoy Ortus (Pvt) Ltd

Closing Date : 28/07/2021

 

Responsibilities include:

 

  • End-to-end management of creation, delivery and reporting of email campaigns using email automation tool
  • Working with the Marketing team, Graphic Designer and Developers to create and execute email campaigns and content
  • Providing continual optimization and automation through data analysis, A/B testing and reporting.
  • Create, test and optimize email marketing templates for automated and triggered email campaigns.
  • Build and manage email journeys.
  • Segmenting the CRM to enable tailored and relevant marketing messages to customers.
  • Work with the digital acquisition team to funnel leads into our nurture programs.
  • Assist with the management of the email database and segment creation.
  • Execute campaigns with a high degree of accuracy.
  • Post campaign analysis, reporting on email results and presenting findings to relevant stakeholders

 
REQUIREMENTS
 

  • Experienced marketer with 4+ years of email marketing experience in a fast-paced organization. 
  • Excellent written and verbal English communication skills
  • Have a “can-do” attitude and know-how to teach yourself things that you don’t know how to do. In other words, a self-starter.
  • You should be a strong writer and be familiar with copywriting theory. 
  • You should be familiar with (or can quickly learn) email automation tools such as Hubspot, Salesforce, Customer IO, MailChimp etc. and should have a hands-on experience with managing end to end drip email campaigns
  • Experience with developing and executing A/B tests to drive conversion lift
  • Have a decent eye for design: you don't need to be a designer, but you should be able to set nice formatting in documents, and can put together a basic email template using a visual drag and drop builder.
  • A rudimentary grasp of HTML / CSS / JS is preferable. 
  • Highly self-motivated, attention to detail, collaborative and comfortable in building new competencies
  • An open mind and ability to quickly adapt to new environments
  • An ability to manage multiple projects, prioritize and work to deadlines

 
APPLY NOW : https://bit.ly/3603ACM

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